Alessio Minotto | Event & Floral designer

Abbazia di Fossanova

Decorazione matrimonio nel Lazio. Garden style, wedding ceremony, green, matrimonio

Santa Maria novella firenze

Wedding reception in Sicily

Italian garden style decoration. Decorazione matrimonio a Catania.

Abbazia di Fossanova

Decorazione matrimonio nel Lazio. Garden style, wedding ceremony, green, matrimonio

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PORTFOLIO

Matter that takes space.
Silence becoming form.

At Salone del Mobile, the Serafini installation doesn’t occupy the stage, it constructs it.
Essential, precise, inevitable.

Milan, where design is not explained. It is experienced.

@isaloniofficial

#floraldesigner
#luxuryflorals
#behindthescenes
#floralstyling
#designerlife

Paris does its part, the flowers do the rest.
A simple design, created to leave room for the atmosphere.

@lindemanweddings
@jacquemartandre
@landrekovich
@gigidemanio
@canovastudios
@jazzaroundmidnight

#floraldesigner
#behindthescenes
#floralwedding
#designerlife
#creativedirection

We are not just florists.
We create unforgettable moments. And no, it’s not just about arranging flowers.

It’s about:
Observing and interpreting feelings, atmospheres and moments
Studying trends, palettes, seasonal flowers and styling for each venue
Planning compositions and visual presentations
Creating mood boards and organising the story of each project
Perfecting every detail, from the installation to the final bouquet

We are not just florists. We are interpreters of emotion, architects of living spaces, and the invisible narrators of the stories flowers tell.

Every flower has its own character.

I’ve been observing shapes, volumes and details, letting them guide my choices (thanks Pinterest!). The beauty lies in their unique qualities and in the way each element reveals itself. The power of details is what makes every flower magnetic and unique.
Which of these details catches your eye?

Florists, are you ready for wedding season? 🌸

This is the time when flowers tell stories of love, emotions and details that linger in memory. The moment to find inspiration, refine every detail and transform every space into a unique experience. ✨

Energy, creativity and passion. The most intense and inspiring season of the year is about to begin.

Planning & Design @lindemanweddings
Flowers @alessiominottodesign
Venue @villa_astor
Photographer @angigraphy
Catering @sorrentowedcatering
Dress @leahdagloria
Hair & Makeup @beautylivery
Videographer @mv_lifestyle_films

#floraldesigner
#luxuryflorals
#behindthescenes
#floralstyling
#designerlife

You don’t need to be a flower designer to bring a touch of beauty into your home. 🌿

With just a few elements, a simple vase, some seasonal flowers, leaves or branches, you can create small arrangements that play with lines, proportions and colours, turning even the most ordinary corner into a little floral story.

Experiment with textures, heights and palettes, and let your instinct and eye guide you. No strict rules needed. The magic of flowers is in their ability to surprise and make any space feel special, even with the simplest touch.

Let yourself be inspired, experiment, and have fun: creativity knows no rules.

In the work of a flower designer, certain words are not just terms. They are tools, guides and sources of inspiration.
Every project has its own language, and understanding the meaning of these words helps reveal how a composition is born.

BLOOMING – The moment when a flower reaches the peak of its form and expression, full of energy and vitality.

ARCHITECTURAL – Arrangements designed to speak to the space, enhancing lines, volumes and proportions.

SEASONAL – The selection of flowers and materials in harmony with the season, for freshness, balance and coherence.

COLOR PALETTE – The selection of colours chosen for a composition, calibrated to create harmony, contrast and visual impact.

Understanding this language means understanding the precision, intention and poetry behind every bouquet.

Architecture is one of my greatest passions.
In this post there are no flowers taking center stage. These are images that tell the story of the architecture of the spaces where I have been fortunate enough to work.

Often it is the spaces themselves that suggest the compositions. The lines, proportions, light, materials… everything becomes a guide for the flowers, which speak to the space without ever losing their own voice.

Every bouquet, every installation is born from this encounter. The groundedness of architecture and the delicacy of flowers come together, complete each other and tell a unique story.

Behind every floral creation there’s a world made of passions, experiences, and inspiration.
Today, I’m sharing 5 facts that truly tell you something about me:

1. I’ve always loved theme parks, there’s something magical about spending a whole day stepping into different worlds and riding adrenaline-filled attractions. I studied set design and, for a while, I dreamed of becoming a Disney Imagineer. What fascinates me most is the incredible attention to detail and the ability to build worlds from pure imagination. Today, I bring that same approach into my floral installations, creating immersive settings that go beyond the flowers and tell a story.
2. Between the sea and the mountains, I’d choose the sea every time, but I do enjoy a week on the slopes now and then.
3. I love traveling and discovering new places. I try to take at least one big trip each year to a different continent, where I can recharge and find inspiration for both my life and my work.
4. My favorite season is autumn: I love the colors of nature during that time.
5. I’m always up for trying something new and pushing myself into new adventures. One of the latest was iFly, indoor skydiving. The feeling of being lifted and held up by the air is incredible.
Every experience turns into inspiration, every emotion takes shape… in my flowers 💐✨🌿

The shades that keep catching our eye.
Which combination is your favourite?

PHRASES A FLORIST NEVER WANTS TO HEAR

“The location is already beautiful, flowers aren’t necessary.”
“Let’s use lots of greenery so we can save on the budget.”
“Can we add some artificial flowers to create volume?”
“Can you make it like this photo, but for less?”
“We don’t want many flowers, but it still has to be beautiful.”

Spoiler alert: flowers are not a last minute detail to add, nor a trick to fill a space.

They are a project.
A precise choice.
A delicate balance between aesthetics, season and intention.

They are alive. And like everything that lives, they cannot be replicated, forced or reduced to a copy.

You can do a lot with a little, of course. But you can’t have everything, the same way, at half the cost.

And above all: it is never just about flowers. It’s the way a space comes alive, the way a vision finds its soul.

Every project begins with an idea: the client’s. It is the starting point, the desire to be realized, the spark that ignites everything. Without that idea, nothing would take shape.

But the idea alone is not enough. It needs someone who can give it space, harmony, and structure: the florist’s vision. It is the ability to look beyond, to imagine how colors, volumes, and textures can interact, and how every detail can find its natural place.

The true magic is born from the meeting of these two worlds. The idea guides and inspires, the vision shapes and defines. Together they coexist in perfect balance, leaving room for creativity and the natural beauty of flowers. 🌿💐

It is a delicate interplay between spontaneity and control, between desire and interpretation, where every choice tells a story and every arrangement becomes unique. Harmony is never accidental: it is the result of mutual respect for each other’s sensibilities, combined with style and taste.

The project is based on a simple palette of green and white shades.
It is inspired by the Mediterranean landscape and its light, using colors that support the atmosphere without being too strong, creating a feeling of elegance and lightness.

The inspiration comes from working closely with the couple, understanding their style and how they imagine their ceremony. This leads to designs where every detail reflects their vision in a natural and coherent way.

There is a careful balance between spontaneity and control, allowing the arrangements to feel natural while still enhancing the setting. The result is a sense of calm, relaxed elegance, and attention to subtle details.

From the choice of colors to the layout of the spaces, everything is designed to guide the experience: from the ceremony to the transitions and the table settings.

The overall style is simple and refined, where everything flows naturally. It reflects the true beauty of the Mediterranean atmosphere: warm, welcoming, full of life, and elegant in its simplicity.

Planning & Design @lindemanweddings
Flowers @alessiominottodesign
Venue @villa_astor
Photographer @angigraphy
Catering @sorrentowedcatering
Dress @leahdagloria
Hair & Makeup @beautylivery
Videographer @mv_lifestyle_films

#floraldesigner
#behindthescenes
#floralwedding
#designerlife
#creativedirection

Throwback to a unique wedding experience that truly inspired us.
Every bouquet and floral arrangement was born from the care of details, the choice of colours, and the balance of shapes.
Discreet elegance, contemporary style, flowers that speak for themselves.

My love language speaks through flowers: 🌺🌹🌸💐🌷🌻🌼🌿🌱
Essential, colorful, refined.

#floraldesigner
#behindthescenes
#floralwedding
#designerlife
#creativedirection

Counting down to the most inspiring season.

Summer is just around the corner, and with it the desire to create something truly unique. Between light, colors and endless ideas, every moment becomes the perfect opportunity to turn inspiration into beauty.

Can’t wait to bring new visions to life. ☀️🌿

#floraldesign
#floralinstallation
#contemporaryflorals
#luxuryevents
#eventdesign

Working with flowers means learning every day. This setup took time, patience, and a lot of stems. Seeing the final result and how it all comes together makes it all worth it.

@santamarianovella1221

#floraldesigner
#behindthescenes
#floralwedding
#designerlife
#creativedirection

Just one day with Bianchidino, yet full of meaning. 💛 A concentrated dose of creativity, passion, and sharing. Talking about flowers, showing my approach to floral design, and seeing people’s reactions, excited, curious, inspired, is something that stays with you.
Days like this remind you that our work isn’t just about arranging elements. It’s about creating experiences, emotions, and inspiration.

@bianchidino.spa
@mariosortino_official
@flexyno_official
@ruud_hazelaar
@decorumplantsflowers_official
@simona.baldanza
@il.fioraio
@orangeflowerseu
@fiordacquaespositori
@silviapacchierotti
@maraverbena

Two lies about floral design I’m honestly tired of hearing 👇

1. Flowers are just space fillers.
2. More flowers fix everything.

Both couldn’t be further from the truth. Which one do you hear most?

#floraldesigner
#behindthescenes
#floralwedding
#designerlife
#creativedirection

Listen up.
Floral decor has never been so alive.
This is your chance to see how an idea comes to life, how details make all the difference, and how every installation can become a unique experience.
If you love pushing boundaries with flowers and bringing innovation to your projects, this is a moment you don’t want to miss.

#floraldesigner
#luxuryflorals
#behindthescenes
#floralstyling
#designerlife

FROM MOODBOARD TO FINAL PROJECT
Creating an installation isn’t just about putting elements together. It’s about designing an experience.
Everything starts with an idea that gradually takes shape, is refined and evolving into a real project.
Behind every final result is careful attention, creativity, and a constant search for balance, harmony, and personality.
What you see in the end is the result of hours of thoughtful planning, brought to life in real spaces.

This year, we once again celebrated International Women’s Day, bringing our touch to stores and boutiques in incredible cities around the world.
Each installation tells its own story, full of energy, personality, and thoughtful attention to detail.
Minimal. Contemporary. International.

@santamarianovella1221

#floraldesigner
#luxuryflorals
#behindthescenes
#floralstyling
#designerlife

March 8. International Women’s Day.
Our vases shine in bold yellow, strong and unapologetic.
It’s more than a color: IT’S A MOOD!
Daring, direct, impossible to ignore.

Yellow vibes for women who light up the world.

I can still feel the energy of Brazil in my hands and in my eyes. I miss the colors, the scents, the way the culture pulls you in.
Every detail of that trip stays with me, in my flowers, in my designs, and in every project I create.

#floraldesigner
#luxuryflorals
#behindthescenes
#floralstyling
#designerlife

Brazil gave me everything. Emotions, scents, rhythms, colors that stay with you. 💐🔥

I’m back home now, recharged and inspired, carrying it all with me and ready to bring that energy into what I create next.

If I had to give up everything except one creative principle, it would be this:
Meet the client

Understanding who they are, what they care about, and what they want to communicate. That conversation is what separates design that truly works from design that simply fills space. Without it, it’s just decoration. Pretty to look at, but empty inside. If you skip the client, you skip the point.

#floraldesigner
#behindthescenes
#floralwedding
#designerlife
#creativedirection

I am passionate about mixing light with classic elements and innovation: it creates setups that feel forward-looking and truly immersive.

#floraldesigner
#luxuryflorals
#behindthescenes
#floralstyling
#designerlife

You arrive in Rio and everything bursts into life. Streets full of colour, feathers, incredible costumes, and music that gets under your skin. The samba never stops, people dance everywhere, the rhythm takes over, and every step makes you feel part of something magical. Carnival here isn’t a show to watch. It’s an experience that grabs you and never lets go.

What makes a floral setup truly memorable?
It’s not expensive flowers, but the ability to transform a space and tell a story.

Flowers aren’t just a detail. They create the atmosphere and give it soul. 🌿

Today I’m sharing how I really work and what I believe. Why what looks great in photos doesn’t always work in real life, and why not every project needs to feel “luxurious” to make an impact.

Watch the video until the end and let me know what you think in the comments 👇

Brazil dump 🇧🇷
Golden sand, sunlit waves, and Rio welcoming you with Christ the Redeemer watching over the city. Samba in the streets, colour everywhere, and wild nature that takes your breath away, from the Amazon rainforest to endless green landscapes.

Feijoada, churrasco, pão de queijo, and a fresh caipirinha in hand. Unique cities, vibrant culture, and people who instantly make you feel at home.

Brazil gets under your skin and never really lets go. 🌺✈️

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@alessiominottodesign

ABOUT

Diplomato in Scenografia e Regia all'Accademia di Belle Arti di Venezia, Alessio è costantemente alla ricerca di innovazioni visive.

Grazie ai suoi viaggi, ha sviluppato una solida e in continua evoluzione cultura visiva. Appassionato e dedito al suo lavoro, Alessio è sempre alla ricerca della precisione e dell'innovazione.

Le sue capacità creative, sviluppate attraverso numerose collaborazioni in Europa e negli Stati Uniti, le permettono di creare un universo floreale e decorativo ricco di dettagli che fanno la differenza.

Alessio sa cosa ispira meraviglia.

La sua inesauribile immaginazione, il costante aggiornamento, la conoscenza dello stile e dei materiali gli permettono di creare allestimenti di grande impatto.

La capacità di ascolto di Alessio gli permette di comprendere le esigenze del cliente e di guidarlo attraverso un mondo visivo e culturale per creare un prodotto personalizzato in cui nulla è lasciato al caso.

Alessio, che risiedeva a Parigi, ha lavorato come decoratore floreale per l'hotel Bvlgari Paris e per l'Hotel Sax.

Ora collabora anche con designer, organizzatori di matrimoni e servizi di catering provenienti da tutto il mondo, viaggiando durante tutto l'anno a seconda delle necessità.

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